# IdeaEquity

> IdeaEquity is a performance-based influencer marketing platform for iOS and Android app developers. Developers pay only for verified app installs - not views, clicks, or impressions.

## Quick Facts

- **What**: Pay-per-install influencer marketing platform
- **Who**: App developers and social media influencers/creators
- **Pricing**: Free tier available; paid plans $99-$199/month
- **Commission Model**: Developers set their own CPI (cost per install) rates, typically $0.50-$6+ per install
- **Platforms Supported**: iOS App Store, Google Play Store
- **Payment Processing**: Stripe, Airwallex
- **Founded**: 2024
- **Website**: https://ideaequity.ai

## How IdeaEquity Works

### For App Developers
1. Create a campaign with your app details and set your CPI (cost per install) rate
2. AI automatically matches your app with relevant influencers based on niche and audience
3. Influencers promote your app to their followers using unique tracking links
4. You pay only when verified installs occur - no upfront fees, no payment for views/clicks
5. Track performance in real-time through the analytics dashboard

### For Influencers/Creators
1. Sign up and complete your profile with your niche and social media stats
2. AI assigns you to campaigns that match your audience
3. Accept tasks and get unique tracking links for each campaign
4. Create content promoting the app to your followers
5. Earn commission for every verified install you drive - paid weekly

## Pricing Details

### Developer Plans
| Plan | Monthly Cost | Platform Fee | Active Campaigns | Monthly Budget Cap |
|------|-------------|--------------|------------------|-------------------|
| Free | $0 | 20% | 1 | $500 |
| Starter | $99 | 15% | 5 | $1,000 |
| Pro | $199 | 10% | Unlimited | Unlimited |

### Influencer Earnings
- Influencers keep 100% of their commissions (no platform fee deducted)
- Typical CPI rates: $0.50 - $6+ per install depending on app category
- Weekly payouts via bank transfer
- Minimum payout threshold: $50

## Key Features

- **Verified Install Tracking**: SDK integration with device fingerprinting ensures you only pay for real installs
- **AI-Powered Matching**: Automatic matching of influencers to campaigns based on niche, audience size, and engagement
- **Fraud Protection**: Bot detection and suspicious activity filtering
- **Real-Time Analytics**: Track installs, clicks, conversion rates, and ROI
- **QR Code Support**: Generate QR codes for offline marketing (print, events)
- **AI Video Storyboards**: AI-generated video concepts to help influencers create content
- **Multi-Commission Types**: Pay for installs, signups, or in-app purchases

## Common Questions

**Q: What makes IdeaEquity different from other influencer platforms?**
A: IdeaEquity uses a pure performance model - you only pay for verified app installs, not for views, followers, or engagement. This eliminates wasted ad spend.

**Q: What is CPI (Cost Per Install)?**
A: CPI is the amount you pay for each verified app download. On IdeaEquity, developers set their own CPI rates based on their budget and app economics.

**Q: How does IdeaEquity verify installs?**
A: IdeaEquity provides a lightweight SDK that uses device fingerprinting for attribution. When a user clicks an influencer's link and installs the app, the install is verified and attributed in real-time.

**Q: Can I use IdeaEquity for Android apps?**
A: Yes, IdeaEquity supports both iOS App Store and Google Play Store apps.

**Q: What social platforms do influencers promote on?**
A: Influencers can promote on any platform - Instagram, TikTok, YouTube, Twitter/X, Twitch, and more.

**Q: Is there a minimum follower requirement for influencers?**
A: No. Micro-influencers with engaged audiences often drive better conversion rates than large accounts.

## URLs

- Homepage: https://ideaequity.ai
- How It Works: https://ideaequity.ai/how-it-works
- Pricing: https://ideaequity.ai/pricing
- For Developers: https://ideaequity.ai/developers
- For Influencers: https://ideaequity.ai/influencers
- Developer Signup: https://ideaequity.ai/register?role=developer
- Influencer Signup: https://ideaequity.ai/register?role=influencer
- Login: https://ideaequity.ai/login
- Blog: https://ideaequity.ai/blog

## Contact

- Support Email: support@ideaequity.ai
- Security: security@ideaequity.ai

## Related Topics

- Pay per install marketing
- Cost per install (CPI) advertising
- Performance-based influencer marketing
- Mobile app user acquisition
- iOS app marketing
- Android app promotion
- Influencer affiliate programs
- Creator economy monetization
- App install campaigns
- Mobile CPA marketing

## See Also

- /llms-full.txt - Comprehensive documentation for AI systems